In today’s world of marketing, there are so many ways to get your product to the masses. Yet, it isn’t always so easy to figure out the best way to do that. Real Estate marketing has been pretty basic and lacking imagination for awhile now. The visionaries at Verbode didn’t want to have anything to do with that. So they decided to mix it up a bit and expand their marketing along with the growth of OKC!
Top 10 Modern Ways Verbode Markets Real Estate
10. Twilight Open House
A staple of Thursday nights after work, Twilight Open Houses are our chance to give the public the best first introduction possible to your property. We go all out for our Clients. We have included food trucks, catering from local favorites, local artist shows, and local musicians. If we can entice people to come see the home with their own eyes, it isn’t long before someone falls in love. It also gives the owner an excuse to have a going away party for the place they called home.
9. Creative Wordsmithing
Yes, a great photo of a home can spark the interest, but the right language can convince a non-believer. If you haven’t noticed, “verb” is part of our name. We see too many listing descriptions give a great home a weak story. Verbode is here to change that. Every home deserves a great description.
Branding is no longer just the logo and the phrase, it is living what you do. It is believing in an idea. One you can share with those you work with. At Verbode, our brand is synonymous with the Urban Core of Oklahoma City. We want to provide to our clients a concierge experience catered to their lifestyle. Our clients no longer look for a new home, they look for a new city, community, and neighborhood. Our mission at Verbode is to connect the beautiful individuals of Oklahoma City to their perfect community. One in which they not only live but thrive in.
7. Historical Education
Oklahoma City has a shaky past when it comes to historic buildings. We believe our mentality for historical structures can be changed. By informing the public and community about our historic homes and buildings we hope to create a loving appreciation for the past. Oklahoma City has many stories worth telling and remembering, and the homes and structures that have stood the test of time are deserving of a platform to tell their unique histories.
If you are reading this right now, then our marketing is working. Blogging has become one of the optimal ways to inform. With news, events, and opportunities to see an open house conveniently placed at your fingertips, blogging is convenient and effective. There is a sea of Real Estate websites, but they are hard to navigate. We are able to give you a detailed list of properties we have open on the weekends, along with a map. Our blogs also underscore our love for Oklahoma City and commitment to being active in local events and a part of the communities in which we place our clients.
Not everyone can bring to life a home in their own minds. If you walk into an empty space and that is all you see, you will likely benefit from a staged home. Giving the buyer and seller an example of what the space could look like actually stimulates the imagination. When a realtor has a showing in a staged space, they don’t have to set a scene for every room. In some cases, the staged items and/or the art will stay with the home and go along with the sell.
The internet is a daily part of our lives in many different ways. Now with more people connected to it, having a website is the best way to connect clients to your business. Our website allows anyone to find an agent, a home, and learn more about their communities. We give them many options to find what they are looking for. They can search by district, neighborhood or even city. They can even find the featured listings we represent. In addition, our website makes it easier for potential buyers to connect with our team and get connected to your property on a shorter timeline.
3. Photos and Videos
Visualizing a home is not as easy as it sounds. Being able to show a home at it’s best is what photography and videography can do. Photography has always been a great way to show a home and sparks the interest in those who are looking. Coupling photo with video has made for a beneficial bonus for both client and realtor. It helps everyone see the home as it is. It can also highlight the features that a client might be looking for in a home. Verbode builds working relationships with skilled local photographers that we trust to bring the best images of your home to the market.
2. Social Media
If it is an app on your phone, we are likely already marketing on it. Facebook is one of the best ways to connect to our clients. Everyone is connected to it and everyone checks it several times a day. So we wanted to be ready and available in the places they spend most of their time. We also have an Instagram we update with new listings and open houses. Other social media accounts are listed below:
1. We Listen
And we aren’t just saying that. Taking care of our clients is the most important part of our business model. We take everything they tell us and we use that as a tool to find them what they need. Customer service is not dead, it is alive and well at Verbode. Please contact us via email, phone, text, social media, etc. We want to work with you and get to know you! Let us show you a better way to real estate.